This is so far beyond a pick it's not even worth discussing. This is firmly entrenched in bad team design, incorrect personnel, and some flawed ideology. They have to get this team some role players that can make the game easier for Cousins and Gay.
I know Malone was good and all, but teams would have figured him out just the same and if you recall, they started to once Cousins went down. This is bad GM work here, nothing more.