If you as a team just trade your franchise player for sweet **** all, then your obligation is to tank like it has never been tanked before. Trade all your valuable vets for picks and young players. So if the Kings don't trade Collison, Lawson and Kosta by the end of the trade deadline they are more ****ed up than people think.
If you are going to do this, then do it properly. Load up on kids and draft picks, throw them into the deep end and see if they sink or swim. Those that sink you trade away or throw away and you keep drafting until you get lucky and if you are really lucky you might be able to get a good young core like Minnesota has or like GSW did years ago. If you keep pissing away your draft picks like the Kings have been doing then you end up being the Kings. A laughable franchise whose history is filled with consistent failures aside from one time they lucked into a pretty darn good team.