Okay, so I just don't get it. What's the allure of Shark Week? Sharks are cool and stuff, but so are any number of apex predators. Why no "dyno week" or "tiger week"? I'd be far more interested in those. I know a number of people who DVR all of Shark Week, and I just don't understand...and I'm a total science geek. Maybe it's because I never saw Jaws?