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Today, the Sacramento Kings announce a new partnership with Socios.com, a direct-to-consumer platform that leverages blockchain technology to provide the world’s leading sporting organizations with the tools to engage with and monetize their global fanbases. Starting with the 2021-22 season, the partnership will focus on marketing Socios.com through advertising within Golden 1 Center including on pole pad signage, fan engagement emails, the Kings website and the team’s social media channels.
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