Basketball looks for NBA rebound in cricket-mad India




The NBA sets foot in India for the first time this week as basketball struggles in a country where cricketers are treated like gods and the ancient sport of kabaddi is a hot television property. Stars from the Sacramento Kings and Indiana Pacers will play pre-season games in Mumbai on Friday and Saturday to boost a desperate campaign to improve the sport's popularity in South Asia. So far the efforts have gained little traction, even though US President Donald Trump talked up the event at a rally with India's Prime Minister Narendra Modi in Texas last week.

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